The Point Blank Story
Point Blank was started as a result of a bad customer service at two local firearm stores experienced by the founder, Tom Willingham, on February 18, 2012. The experiences left him wondering why purchasing a gun or shooting at an indoor range
had to be so different (and so bad) compared to other retail shopping experiences. Purchasing a gun should be fun and the salesperson should be helpful instead of acting as if they are doing you a favor!!
Realizing the potential of the market, the concept took shape to open an indoor range and retail venue that was customer friendly, organized, well stocked and clean! Retail 101. The first Point Blank Range & GunShop opened November 12, 2012 and was a huge success. Since then additional stores have been opened in different cities and all have been received with welcome customer arms. Hundreds of thousands of people have visited our stores and used our ranges and classrooms.
Our competitive advantage is our people
and we remain focused on providing the basics: firearms, ammo, range, and classes
. Our goal is to continue promoting responsible firearm ownership and usage with everyone who walks through our collective doors.
Point Blank Difference
It is our goal to make your experience a great one – whether purchasing, shooting or taking a class. We take pride in the following:
Our attitude is different than the rest of the industry and it shows.
- Providing industry leading customer service to you
- The best stock of popular firearms available all the time
- Unlimited supplies of ammunition
- Indoor ranges designed for safety and comfort
- Climate controlled shooting lanes with triple HEPA filter ventilation
- Range Safety Officers are on staff in our ranges at all times
- Free test fire on top name handguns and long guns
- NRA Certified Instructors offering Concealed Carry, Basic Handgun and Advanced Firearm Skill classes
Point Blank’s Mission
“TO PROMOTE RESPONSIBLE FIREARM OWNERSHIP AND USAGE THROUGH AN ENGAGED, HONEST, AND KNOWLEDGEABLE TEAM EFFORT”
We have found that our customers purchase firearms, shoot on our ranges, and attend our classes for a number of reasons including protection, recreation, competition, stress relief, etc. The underlying common theme is that everyone participates in order to live more confidently.
It is our goal to make sure every Point Blank customer feels more confident about their firearm knowledge and handling when they leave our stores. Whether it’s through our classrooms, on our range or what they purchased, they should feel more comfortable, responsible and confident with how they handle their firearm.
If you’re going to own a firearm, be responsible and take full ownership of how to fire, clean and store it. We can’t stress how important this is to us and hopefully to you.
Here are a few comments from our customers about their “Live Confidently” experience…
“I really enjoy coming to Point Blank because I feel extremely safe especially inside the range. I was at another local range once and I felt like I was in a bad part of large city… I’ll stay at Point Blank and will highly suggest to all I talk to, to go to Point Blank.”
“Bradley W. handled all of our paper work and got everything setup for our first 30 minute visit. He was very helpful answered questions and helped my wife feel very much at ease. The Range Safety Officer also helped with our first visit and provided a nice comfort level on the range.”
“Absolutely top notch customer service! (especially Gary and the Range Safety Officer there during daytime hours)…Always going above and beyond to answer all of my and my sons questions, making sure we have all that we need and pointing other suggestions of what we might want to try, given past choices. Just wanted to send out a very special and sincere thank you for helping me to make my son’s birthday (04/27) an extra special one! Quality Momma & Son Daytime Shooting!”